Tanger Outlets Celebrates Grand Opening in Daytona Beach, Fla.

Alysha Bayens/Correspondent

Tanger Outlets celebrated its grand opening in Daytona Beach on Friday, Nov. 18, attracting big names and big crowds.

The first outlet mall in Volusia County officially opened its doors at 9 a.m. on Friday, Nov. 18 with a ribbon cutting ceremony at 10 a.m., which included speeches by CEO and President of Tanger, Steven B. Tanger and HGTV’s Property Brothers, Jonathan and Drew Scott.

“We are thrilled to officially open our 44th center today in the greater Daytona market,” said Tanger in his opening ceremony speech.

“Tanger Outlets Daytona Beach will create new jobs and drive economic growth by offering a world-class shopping experience for local, national and international visitors looking to shop brand names at value prices.”

The grand opening hosted many special events, including a design presentation by the Property Brothers, a tree lighting celebration on Saturday and many different sales throughout the weekend.

The spacious palm tree lined outlet opened with over 75 name brand stores including J.Crew, H&M, and Michael Kors, with space for more stores available.

There is also space for non-shoppers to enjoy as well, including grassy sitting areas, porch swings, and a water play zone for children.

The outlets have food options such as Jimmy John’s, Auntie Anne’s, and Great American Cookies, as well an Asian restaurant and a pizza place.

More eateries are on the way such as Dunkin Donuts and Haagen-Dazs. Daytona Beach local, Carrie White, said she wished to see more restaurants at the outlet opening; however, overall she had positive remarks.

White stated that she was impressed with the mall and the variety of stores and that her only other complaint was the parking.

By 10 a.m. on opening day, the outlet’s main parking lot was full and shoppers were being asked to proceed to Lot 7, located on Bill France Boulevard to be shuttled to the outlet.

Many shoppers parked at nearby businesses such a Costa and Budweiser, or even in nearby dirt and grass patches.

“The parking was horrible,” stated Robbie Hart, a local shopper. “I was lucky enough to find a decent spot, but people were parked illegally everywhere.”

Morgan Guthrie and Nicole Hayes, two teachers in Volusia County, said that despite the mass amount of cars, the outlet crowds were controllable.

“I thought that the stores were manageable for how busy they were,” said Guthrie. “It ran like Black Friday, but it was very smooth.”

Hayes added, “I thought there were going to be mounds and mounds of people, but you didn’t feel like you were packed in like sardines.” Even some store employees were surprised at the mild crowds.

Rachel Vitello, an employee at the Crocs store, stated that she was expecting more of a crowd than what she experienced on the opening day.

Vitello said that she believes that the amount of shoppers will increase with the holidays as well as bring in more jobs.

Over 1,000 jobs were created with the addition of the outlet, Tanger mentioned in his opening speech, and there is more construction to come.

The outlet is part of a bigger project called the Tomoka Town Center, a 170-acre development which will incorporate a Sam’s Club, hotels, apartments, and more retail stores, according to the North America Development Group’s website.

There is no set date for the completion of the development.

The regular hours of operation for the outlet are 9 a.m. to 9 p.m. Monday through Saturday and 10 a.m. to 7 p.m. on Sunday. Their extended holiday hours start Dec. 1 and are available on their
website, as well as additional information.